Photography 3

This project was part of a commercial photography assignment where I was tasked with creating a high-quality advertising image for a product of my choice. The final photo needed to work across multiple formats (portrait, landscape, and square) for use on social media, websites, and print. I chose the Skin1004 Centella Tea-Trica Relief Ampoule because of its clean, minimal brand identity and its focus on natural, calming skincare. My goal was to capture the product in a way that reflects these values—using soft, diffused lighting, a neutral silk backdrop, and subtle natural props to communicate purity and simplicity. The final result highlights the product’s soothing qualities while staying true to the aesthetic of modern K-beauty branding.

Insagram post

The photograph is cropped to 1080 × 1350, a format that works especially well for social media platforms like Instagram, where this ratio maximizes screen space and visual impact.

1/4 / F4.5 / ISO 100

Square format

The photograph is cropped to 600 × 600, a square format that provides a clean, balanced composition ideal for social media feeds and grid layouts.

1/4 / F5.6 / ISO 100

Web banner

This is a top-down shot, which differs from the other two formats but still matches the overall visual style. The image is cropped to 1920 × 600, making it suitable for use as a web banner.

1/4 / F4.5 / ISO 100

Project report

Explore my work process and design choices in the design report for this project

Design report

Photography 3

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