This motion design project challenged me to create a complete animated piece from concept development to final animation. The brief required the creation of a short 10-second motion design video, including ideation, storyboarding, style exploration, illustration, and animation in After Effects.
I developed a concept based on a relatable habit: losing track of time while scrolling on your phone late at night. The animation follows a character lying in bed as the clock gets progressively later, while she continues scrolling despite repeatedly telling herself, “Just one more scroll.”
The visual style combines simple vector illustrations, a limited colour palette, and soft lighting from the phone screen to create a calm nighttime atmosphere. By keeping the design minimal, I was able to focus on clear storytelling, timing, and motion while creating an animation that many people can relate to.